"We want to celebrate identity. AND SAY IT LOUD.
It’s where
our name came from.
Identity
has never been driven by fashion;
Instead it’s
driven by personal style,
with
individuality being the sign of the times.
This is strength
of character, this is modern and this is NOW.
When
fashion does not feel like a series of dications
from on
high but communicates
what’s
going on, it becomes something else: style." (official Bark motto)
